12Testers Blog

Spoiler: Your friends won't actually test your app. Here's what happened when I relied on friends and family for my 14-day testing period, and what you should do instead.

Passing the 14-day testing period doesn't guarantee Google Play approval. Learn about the 7 hidden requirements that cause rejection even after successful closed testing.

Thought the $5 Play Store fee was your only expense? I burned $380 and three weeks learning what Google's 'free' testing requirement actually costs. Here's the breakdown.

I spent two hours figuring out the closed testing setup on my first try. This guide walks you through every single step, screenshot by screenshot, so you don't waste time like I did.

Congratulations, you hit 12 testers! But what do all those numbers in Play Console actually mean? Here's how to read your testing metrics and know if you're on track for approval.

I've seen hundreds of app rejections. 90% are the same avoidable policy violations. Here's the definitive list of what gets apps rejected and how to prevent it.

Thinking about upgrading to an organization account to skip the 14-day testing? Here's the truth about costs, verification requirements, and whether it's worth it.

Everyone says 'a few days' but nobody gives real numbers. I analyzed 500+ app submissions to find out exactly how long Google Play review takes in 2024.

On day 8 of testing, I dropped from 14 testers to 9. Panic mode. Here's exactly what to do when testers opt out mid-testing period (and how to prevent it).

Recruiting testers on Reddit is free but tricky. Post wrong and you'll get banned. Here's exactly where to post, what to say, and how to get 12+ testers in 48 hours.

Most developers wait until after approval to optimize their store listing. That's a mistake. Here's how to use the testing period to perfect your ASO and launch with momentum.

Google Play Console has dozens of metrics and charts. Most are useless. Here's exactly which numbers matter during testing and after launch, explained in plain English.

Nobody reads release notes, right? Wrong. Well-written release notes can boost update rates by 30% and improve ratings. Here's the formula top apps use.

Google Play just announced major changes to testing requirements rolling out in 2025. Some make approval easier, others add complexity. Here's what every developer needs to know.